Outsourced SDR and business development, without the hiring
An outsourced SDR function from Lets Elevate replaces the prospecting your sales team should not be doing and the hire you would rather not make: the list, the email sequence, the calling, the qualification and the handover, run by a UK-based team and reported into your own pipeline meeting. Your closers close. We fill the top of the funnel to criteria you set.
The problem it solves
The technology client in our largest case study came to us because their internal team was spending its time prospecting instead of talking to people with buying intent. That is the pattern almost every time. Good salespeople are expensive, and prospecting is the part of their week that produces the least and that they enjoy the least. Moving it out of the building gave that team 127-plus qualified appointments in twelve months to spend their time on instead.
What the function includes
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Discovery and campaign planning
target industries, company profiles, decision-makers, qualification criteria
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List building and enrichment to that profile
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A written, sequenced email programme, first
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Telephone outreach to senior stakeholders, second, by UK-based callers
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Qualification against the agreed criteria before handover
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Structured follow-up of prospects who are interested but not ready
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Messaging, list and timing refined on performance, month by month
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Reporting on conversations, opportunities and outcomes, in the format your pipeline meeting uses
Against an in-house hire
An in-house SDR takes months to recruit, months to become productive, and leaves. The management time is yours, the data and list building is yours, and when they go the pipeline goes with them. An outsourced function is productive in two to four weeks, is managed by people who have run outbound teams for over a decade, and keeps its knowledge inside the campaign rather than inside one person's head.
That is not an argument against hiring. It is an argument for hiring closers.
How it is measured
Not on dials. On decision-maker conversations, qualified opportunities, appointments held and what happened after handover. We publish our historical averages - 90% of appointments held, 1 in 2.8 opportunities converting to customers - and we will tell you where your campaign is likely to land against them.
FAQ
Questions
What is an outsourced SDR?
A sales development representative function run by an outside agency rather than an in-house hire: prospecting, outreach and qualification, handing qualified opportunities to the client's own sales team to close.
How quickly can it start?
Two to four weeks from first conversation to first outreach.
Do we own the data?
Yes. The list, the contacts and the campaign records are yours, and are handed over in your CRM or in a format you can use.
Is this the same as telemarketing?
Telemarketing is one part of it. The outsourced SDR function covers the whole prospecting process from list to handover.
If your salespeople are prospecting, they are not selling. Tell us what a good opportunity looks like and we will show you what the function would look like for your business.
- Attract
- Engage
- Convert
- Retain
- Grow
- B2B telemarketing
- B2B appointment setting
- B2B email marketing
- Outsourced SDR and business development
Book a call
Tell us what a good opportunity looks like for you
One conversation. We will tell you honestly whether outbound is the right next step, and what it would take.